Many of us who use Foursquare are becoming familiar with some of the new features. One of these features may be delivered by the company at which you are checking into for freebies or discounts. The setup on Foursquare makes it easier to retrieve tips left by other customers or clients and show you which of your friends may be nearby for a quick meetup.However, something very unexpected happened after my check-in at Panera. Here is my original tweet:
Lunch! Chicken soup for the head cold with iced green tea. (at @PaneraBread) http://4sq.com/11NJIZM
Here is the reply:
@Coffeegenius Thanks for stopping by, Amanda. Hope the Chicken Noodle Soup helps your cold!
Can you say I was a bit floored by the response? If this is something that the company does regularly, use social media as a form of communication for customers in a personal way, no matter how big the company is, how awesome is that? This is a lesson I think all the local business owners can earn, including myself! Always keep connected with your clientele and make it personal! Thanks for the reminder, Panera!
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